Okukendeeza kunywa omwenge kitegeeza ki eri The Beverage Industry
Views: 365 Omuwandiisi: Site Editor Obudde bw'okufulumya: 2024-07-10 Ensibuko: Ekibanja
Bulijjo abaguzi babadde n’enkolagana empanvu era ey’essanyu n’ebyokunywa. Abaguzi baludde nga banyumirwa omwenge ogw’enjawulo, okuva ku wayini okutuuka ku bbiya ow’emikono. Naye ekyo kirabika kikyuka ng’okunywa omwenge kukendeera. Kale kino kitegeeza ki eri abakola ku by’okunywa omwenge?
Okunywa omwenge kubadde kukendeera buli lukya okuva mu makkati g’emyaka gya 2000, ng’ebiwandiiko okuva mu kitongole ky’ebyobulamu mu nsi yonna biraga nti okunywa omwenge ku buli muntu mu Bulaaya kwakendeera liita 0.5 wakati wa 2010 ne 2020.
Ensonga ki eziviiriddeko okunywa omwenge okukendeera
Okukyuka okuva ku mwenge, wadde nga kugenda kugenda mpolampola, kumaze ebbanga kati nga kubaawo olw’ensonga eziwerako. Ekisooka kwe kulinnya kw’emitendera gy’ebyobulamu n’obulamu obulungi. Omuze gw’ebyobulamu n’obulamu obulungi gwavaayo mu makkati g’emyaka gya 2010, naye ddala gwakwata abaguzi mu kiseera kya ssennyiga omukambwe mu nsi yonna.
Ebika by’ebyokunywa nabyo bitandise okwetegereza enkyukakyuka eno. Abakugu bagamba nti: 'Ensi nga bwe tumanyi yeeyongedde okufaayo ku bulamu naddala okuva mu mwaka gwa 2020. Tusinga okukimanya nti kino tukifaako bwe kituuka ku bulamu bwaffe obw'omubiri n'obwongo. Ebiseera ebisinga, okunywa kyangu nnyo okukyusa.'
Si brands zokka ezirabye enkyukakyuka eno mu baguzi, naye n’ebyobulamu nabyo bifunye. Ng’okunoonya obulamu bwe kuvuddeko okuva ku mwenge, abaguzi bazze bakkiriza ebyokunywa ebitali bya mwenge bingi, nga kombucha, smoothies, protein shakes, n’omubisi ogunywezeddwa mu nnyonta bye bisinga okwettanirwa. Wabula abaguzi tebakoma ku kwagala byakunywa byabwe bibeere bya bulamu, wabula banoonya n’emigaso egy’emirimu, ekivuddeko n’omutindo gw’ebyokunywa ebiwa amaanyi okulinnya.
Ekisinga obukulu, engeri z’okusanyusaamu zikyuse nnyo. Edda abantu bangi baagendanga mu bbaala nga bavudde ku mulimu, kati bayinza okugenda mu jjiimu kubanga obuwangwa bwa jjiimu bweyongedde.
Ensonga endala lwaki abaguzi bakendeeza ku kunywa omwenge kwe kusaasaanya ssente. Bbeeyi y’ebyokunywa ebadde erinnya mu myaka kkumi egiyise, ekigifudde ekintu eky’ebbeeyi eri abamu.
Ebbeeyi y’omwenge erinnye ebitundu ebisoba mu 95% okuva mu 2000 okusinziira ku Eurostat, omukono gw’akakiiko ka Bulaaya. Wadde ng’emiwendo okulinnya kuyinza okuba nga tekyewalika eri abakola ebyokunywa nga boolekedde okweyongera kw’ebisale by’okufulumya, kizibuwalira abaguzi okufuna ebyokunywa.
Okugatta ku ekyo, ensonga esinga okukosa enkozesa ya... omwenge s kye kituli mu mulembe. Omulembe omuto ogw’abaguzi gulina endowooza ya njawulo ku buwangwa bw’okunywa okusinga emirembe egyayita.
Okukendeera kw’omwenge kitegeeza ki eri abakola emmere?
Okukendeera kw’abanywa omwenge tekitegeeza nti kyeraliikiriza abakola ebyokunywa. Mu butuufu, kiyinza okuba omukisa omunene ennyo.
Omuze gw’ebyokunywa ebitali bya mwenge ogweyongera gukuwa emikisa mingi nnyo egy’okukyusakyusa. Ku abo abaagala obuwoomi bwa bbiya, naye nga baagala okulwanyisa okunywa omwenge ku makya, omulimu gwa bbiya ataliimu mwenge nagwo gukula, era eby’okulonda ebitaliimu mwenge birungi okusinga bwe kyali kibadde. 'Bbiya ataliimu mwenge naye akoppa obuwoomi bw'omwenge, ekifuula engeri ennyangu ey'okunyumirwa omwenge nga tonywa,' abakugu bwe baategeezezza.
Abakola ebyokunywa bangi batandise okukola ebintu ebitaliimu mwenge omuli n’abamu abakola bbiya nga AB InBev. Era basobola okulonda ebyokunywa ebirimu obulamu naddala ebyokunywa ebikola, era nga bino nabyo bikulu nnyo mu kunywa ebyokunywa ebipya.
Ekirala, wadde ng’okunywa omwenge kukendedde, omuwendo omunene ogw’abanywa omwenge bakyanywa era bajja kusigala nga bagunywa mu ssanyu.
Shandong Jinzhou Health Industry Co., Ltd egaba ebyokunywa eby’amazzi mu kifo kimu eby’okukola eby’okugonjoola n’okupakinga empeereza mu nsi yonna. Beera muvumu,buli mulundi.
