Ukukhetha okulungileyo Ubungakanani betoti yesiselo ayiyonto nje elula—linyathelo elicwangcisiweyo. Ubungakanani besiselo esinobungakanani buchaphazela uphawu, umtsalane wabathengi, kunye nolungiselelo. Kweli nqaku, siza kuphonononga esona siselo sixhaphakileyo ubungakanani betoti, usetyenziso lwazo, kunye nendlela ukhetho olufanelekileyo olunokuphucula ukusebenza kwemarike yemveliso yakho.
Isiselo esiQhelekileyo kwitoti yeesayizi
Iitoti ezincinci (7.5 oz kunye ne8.4 oz)
Iitoti ezincinci zidla ngokusetyenziselwa iisoda ezinomthamo omncinci, iziselo zabantwana, kunye neziselo ezingenaswekile. Ezi sayizi zincinci zifanelekile kubathengi abafuna ukukhawuleza, ukuhlaziyeka okulula ngaphandle kokuzintyintya. Ubume babo obubambene bubenza balungele oomatshini bokuthengisa, iivenkile ezithengisa izinto eziluncedo, kunye neenqwelomoya, apho ukuphatheka kungundoqo.
Izinto eziluncedo zeetoti ezincinci :
| Ukuphatheka kunye nokulula kusetyenziso lokuhamba |
Isibheno seCalorie-consciousness ngenxa yeesayizi ezincinci zokukhonza |
I-space-efficient, ingena kakuhle kwiindawo zokuthengisa kunye nevenkile |
Iimeko ezidumileyo zokusetyenziswa :
Umgangatho we-12 oz Can
I-12 oz isiselo esingagqibekanga sinobukhulu, sisetyenziswa ngokubanzi kuwo wonke uMntla Merika kwiisoda, iibhiya, iti, kunye namanzi ahlwahlwazayo. Lo bungakanani bubonelela ngokulinganisela phakathi kolawulo lwesahlulo kunye nokusebenza, okwenza kube yinto esisiseko kwiindawo ezininzi zokuthengisa.
Izinto eziluncedo 12 oz iinkonkxa :
Iqondwa ngokubanzi kwaye ithenjwa ngabathengi |
Indawo yokuleyibhela eguquguqukayo yokuphawulwa |
Iyahambelana nemigca yokunkonkxa eninzi, iyenza ingabizi kakhulu kubavelisi |
Iimeko ezidumileyo zokusetyenziswa :
I-Slim / Sleek 12 oz Can
I-Slim okanye i-sleek 12 oz iitoti zide kwaye zincinci kuneetoti eziqhelekileyo. Ezi toti ziyilelwe ukujongana nabathengi bale mihla, abakhathalele impilo, ngakumbi iziselo ezifana ne-hard seltzers, i-kombucha, kunye nekofu esele ilungele ukusela (RTD). Inkangeleko yabo ebhityileyo ibenza bagqame kwiishelufu, ngokufuthi bedlulisela imvakalelo yokulula kunye nobugocigoci.
Izinto eziluncedo kwiitoti ezibhityileyo :
| Imilo eyodwa ephucula ukubonakala kwebhrendi kwiishelufa ezixineneyo |
Izibheno kwiimarike ezigxile kwimpilo okanye kwiimarike zesiselo |
Imbonakalo elula kwaye esulungekileyo |
Iimeko ezidumileyo zokusetyenziswa :
Iisayizi ezinkulu zeCans kunye neenjongo zazo
Umfana omde (16 oz)
Iitoti zeTallboy, eziphethe i-16 oz, zidumile kwizangqa zebhiya yobugcisa, ngakumbi kwii-IPAs kunye neziselo zekofu ekhenkcezisiweyo. Lo bungakanani bubonelela ngomthamo othe kratya ngelixa ugcina ukulungelelaniswa kwephakheji enye. IiTallboys zisebenza ngakumbi ekwandiseni ukubonakala kwebrendi enkosi kwindawo yazo enkulu yoyilo loyilo lwelebhile.
Izinto eziluncedo kwii-tallboys :
| Inikezela ngevolumu eyongezelelekileyo ngaphandle kokugqithisa umthengi |
Ifanelekile kwimisitho yangaphandle kunye neendibano eziqhelekileyo |
Indawo enkulu yokuleyibhela yokuphawulwa |
Iimeko ezidumileyo zokusetyenziswa :
Umbhobho weStove (19.2 oz)
I-19.2 oz 'stovepipe' inokuba sele ifumana ukuthandwa kwiivenkile ezithengisa izinto eziluncedo, ngakumbi kwizihlandlo zokusebenzela enye njengemidlalo yezemidlalo kunye neekonsathi. Ivala umsantsa phakathi kwe-16 oz kunye ne-24 oz iinkonkxa, inika umthamo owaneleyo wesiselo esanelisayo ngaphandle kokuba mkhulu kakhulu.
Izinto eziluncedo kwimibhobho yesitovu :
Ubungakanani besahlulo esifanelekileyo sokusetyenziswa kwenkonzo enye |
Ilungele iminyhadala, imidlalo, kunye nendlela yokuphila ekuhambeni |
Inkulu kubathengisi abajolise kwiimarike eziphezulu |
Iimeko ezidumileyo zokusetyenziswa :
Itoti yeoli (24 oz)
I-24 oz inkono, ngamanye amaxesha ibizwa ngokuba 'yi-oil can,' isayizi eqhelekileyo yeebhiya zebhajethi kunye neziselo ezininzi. Ilungele abathengi abajonga ixabiso kunye nezixa ezikhulu. Obu bukhulu buqhele ukufunyanwa kwiivenkile ezinkulu kunye neendawo zokugcina iimpahla, apho zinomtsalane kubathengi abaninzi.
Izinto eziluncedo kwiitoti zeoyile :
| Umthamo omkhulu wexabiso elingcono kwiyunithi nganye |
Idumile kwiindawo zokuthengisa ezingabizi kakhulu |
Iyanelisa imfuno yokuthenga isambuku kwiivenkile ezinengeniso ephezulu |
Iimeko ezidumileyo zokusetyenziswa :
Ubukhulu betoti obukhethekileyo
I-Crowler (32 oz)
I-crowler lulongezo olutsha kusapho lwetoti, eyenzelwe ngokukodwa ibhiya eyidrafti entsha kunye nokukhutshwa okulinganiselweyo. Idibanisa umthamo we-grower kunye ne-aluminiyam elula, inikezela ngokutywinwa, ukhetho oluphathekayo kubathandi bebhiya yobugcisa. IiCrowler zihlala zisetyenziswa ngabavelisi bebhetshi encinci ukupakisha kwindawo kunye nokukhupha.
Izinto eziluncedo kwicrowlers :
| Iphelele kwibhetshi encinci kunye neemveliso ezizodwa |
Ibonelela ngokuphatheka kunye nokugcinwa kwebhiya entsha |
Ilungele ii-taprooms kunye ne-craft Breweries |
Iimeko ezidumileyo zokusetyenziswa :
Umlimi (64 oz)
Ngokuqhelekileyo isetyenziswa kwii-taprooms kunye ne-breweries, umlimi we-64 oz ulungele ukusela kweqela kunye nezihlandlo ezikhethekileyo. Ngelixa ngokwesiko zenziwe ngeglasi, abalimi be-aluminiyam baxhaphake kakhulu ngenxa yobunzima babo kunye nokuhamba ngokulula. Lo bukhulu buhlala buthengiswa njenge-premium, imveliso eqhutywa ngamava.
Izinto eziluncedo kubakhulisi :
Umthamo omkhulu, ulungele ukwabelana |
Ilungele izicwangciso zeqela okanye iziganeko ezikhethekileyo |
Iinketho zeAluminiyam zibonelela ngokuphatheka ngcono kuneglasi |
Iimeko ezidumileyo zokusetyenziswa :
![Isiselo Can]( "Beverage Can")
Isiselo seToti yeesayizi ngokweCandelo
Isiselo esithambile
I-oz eyi-12 ingahlala iyisayizi yokuya kwiziselo ezithambileyo, ngenxa yokwamkelwa kwayo ngokubanzi kunye nokuhambelana nemigca emininzi yokunkonkxa. Iitoti ezincinci ziya zithandwa kakhulu kudidi lwesiselo esithambileyo, ngakumbi kubathengi abaziikhalori. Iisayizi ezinkulu, ezifana ne-16 oz, zifanelekile kwiindawo ezithengisayo ezibonelela abathengi abaninzi.
Ubungakanani obukhethwayo :
Umgangatho we-12 oz wokusetyenziswa okuqhelekileyo
Iitoti ezincinci (7.5-8.4 oz) zeekhalori eziphantsi kunye neziselo zabantwana
Iitoti ezinkulu (16 oz nangaphezulu) zokuthenga isambuku kunye nexabiso kwiivenkile
Iziselo zamandla
Iziselo zamandla ngokuqhelekileyo zisebenzisa i-8.4 oz okanye i-12 oz slim cans, ezenza imali kwi-compact, indalo ephathekayo yezi zikhongozeli. Ubume obubhityileyo buphucula umtsalane obonakalayo kwaye bomeleza amandla, indlela yokuphila ehambayo ehambelana nezi mveliso.
Ubungakanani obukhethwayo :
Craft Beers
Abenzi botywala bezandla basebenzisa ubukhulu becala i-12 oz kunye ne-16 oz iinkonkxa, njengoko ezi sayizi zilinganisa indawo yokubeka uphawu kunye nomthamo. Iitoti ezinkulu, ezinje nge-19.2 oz kunye ne-24 oz, zihlala zigcinelwe iprimiyamu okanye iibhiya ezilinganiselweyo, ezinikezela abathengi umthamo othe kratya kwiphakheji enye.
Ubungakanani obukhethwayo :
I-12 oz kunye ne-16 oz kwiibhiya eziqhelekileyo
Iisayizi ezinkulu (19.2 oz, 24 oz) kwiprimiyamu okanye iminikelo yexesha lonyaka
Ukubaluleka koBuchule bobungakanani beCan kwi-Brand and Marketing
Ukuma kweBrand ngobungakanani
Ubungakanani besiselo bunokuchaphazela ngokuthe ngqo imbono ye-brand yayo. Iitoti ezincinci (7.5 oz kunye ne-8.4 oz) zihlala zinxibelelana ngeprimiyamu, inkathalo yezempilo, okanye iimveliso ezisebenzayo, ngelixa iitoti ezinkulu (16 oz nangaphezulu) zigqithisa ixabiso, ukuziyolisa, okanye ukusetyenziswa kweqela. Ukuqonda ukuba ubungakanani bunokuchaphazela imbono yomthengi kunokunceda ukulungelelanisa imveliso kunye nomfanekiso webrand ocetywayo.
Ukubonakala kunye neSicwangciso seShelf
Ngaba ubukhulu budlala indima ebalulekileyo ekubonakaleni kwemveliso kwiishelufa zevenkile. Iitoti ezincinci kunye namakhwenkwe amade kunokwenzeka ukuba agqame kwindawo exineneyo yokuthengisa ngenxa yeemilo zabo ezizodwa. Iitoti ezinkulu nazo zitsala amehlo kodwa zisebenza injongo eyahlukileyo-ngokuyintloko ejolise kubathengi abaninzi kunye nexabiso.
Uzinzo kunye noLungiselelo
Ubungakanani besiselo bunokuchaphazela iindleko zokuthumela kunye nokugcinwa. Iitoti ezincinci (7.5 oz - 12 oz) zisebenza kakuhle kakhulu kwindawo kwaye zinciphisa iindleko zomthwalo, ngelixa iitoti ezinkulu (i-24 oz nangaphezulu) zinokufumana imali ephezulu yokuthumela kunye neyokugcina. Nangona kunjalo, banokuqhuba ukuthengisa umthamo ophezulu, okwenza ukuba bafaneleke kwiindawo zokuthengisa eziphezulu.
IiNdlela eziPhambili zokuKhetha isiselo esiLungileyo singakwazi ubungakanani
Uqwalaselo lweMarike ekujoliswe kulo
Xa ukhetha ubungakanani betoti, kubalulekile ukuthelekisa ubungakanani nezinto ozikhethayo kwimakethi ekujoliswe kuyo. Ukuqhuba ulingo ngeesayizi ezahlukeneyo kunokuncedisa ukufumanisa ukuba yeyiphi isayizi ehambelana kakhulu nabathengi kwaye ingena kakhulu ngaphakathi kwesicwangciso sophawu ngokubanzi.
Imveliso kunye nokuSebenza ngokuSebenzayo kweendleko
Ukulungelelaniswa kweendleko zokuvelisa kunye neenzuzo zeetoti ezinkulu okanye ezinobungakanani obuqhelekileyo kubalulekile. Ubungakanani obuqhelekileyo obufana ne-12 oz buhlala bunikezela ngokufanelekileyo kweendleko ngenxa yokusetyenziswa kwabo ngokubanzi kwishishini, ngelixa iitoti eziqhelekileyo okanye ezigqithisiweyo zinokunyusa iindleko zemveliso kodwa zinikeze isiphakamiso sokuthengisa esisodwa.
Ukuqukumbela
Ukukhetha isiselo esifanelekileyo kunobungakanani bubalulekile kuphawu, ulungiselelo, kunye nesibheno somthengi. Ukusuka kwiitoti ezincinci ukuya kwii-tallboys, isayizi nganye isebenzela injongo yentengiso ekhethekileyo. Ngokuqonda ukuba ubungakanani bunokuchaphazela njani uphawu lwakho, unokwenza izigqibo ezinolwazi ezinegalelo kwimpumelelo yakho.
Cinga ngobuchule malunga nobukhulu besiselo sakho. Imalunga nokupakishwa, kodwa nangokudala uphawu oluhlala luhleli kunye nokuhlangabezana neemfuno zabathengi. Kumashishini afana Jinzhou , iimveliso zabo, ezinje ngeetoti zesiko, zibonelela ngexabiso ngokuguquguquka, uyilo, kunye nezisombululo zokupakisha ezilungiselelwe.
FAQ
Umbuzo: Yintoni ubungakanani betoti yesiselo?
A: Ubungakanani betoti yesiselo bubhekisa kumthamo kunye nemilinganiselo yetoti esetyenziselwa ukupakisha iziselo. Iisayizi ezidumileyo zibandakanya i-7.5 oz, i-12 oz, kunye ne-16 oz, kunye nokusebenzela imfuno ethile yemarike.
Umbuzo: Ingaba isiselo sinokuyichaphazela njani indlela yokubeka uphawu?
A: Isiselo esifanelekileyo sinokuchaphazela umbono womthengi kunye nokubonakala kwebrand. Iitoti ezincinci zihlala zicebisa iimveliso zeprimiyamu, ngelixa iitoti ezinkulu zibonelela ngeemarike eziqhutywa lixabiso.
Q: Kutheni ukhetha inkonkxa yesiselo esibhityileyo?
IMPENDULO: Iitoti ezibhityileyo zigqama kwiishelufu kwaye zinomtsalane kubathengi bale mihla, abakhathalele impilo. Ziyaziwayo kwiziselo ezifana ne-hard seltzers kunye ne-kombucha.
Q: Yintoni inzuzo yetoti yesiselo ye-12 oz?
A: I-12 oz iyakwazi ukuguquguquka, isetyenziswa ngokubanzi kuMntla Melika, kwaye inika indawo eyaneleyo yokubeka uphawu. Ilungele iisoda, iibhiya, kunye namanzi ahlwahlwazayo.
