A rilru a buai em em a, a 5487 rilru a hah em em bawk a, a rilru a buai em em bawk a. Hmun
Tun hnaiah khawvela mipui hriselna chungchanga hriatna a lo tha chho zel a, rilru hriselna pawh ngaihven a hlawh chho zel a, hei hian hriselna lama industry lian tak thlipui thar a lo hmu chhuak ta a ni -- Emotional Health Drink atanga thil siam chhuah te.
Industry ngaihdan chuan kum 2025-ah chuan emotional healthy food hi ei leh in hrisel leh rilru lam puihna inzawmkhawmna kawng pawimawh tak a nih beisei a ni a, hei hian brand leh consumer-te inkara inpawhna atan hun remchang thar a siam dawn a ni.
Consumer thalai te chuan hma an hruai mek a ni .
Chaw ei hi mipui tan chuan a pawimawh ber a ni. Chaw ei hian mihring taksa tan chakna leh ei leh in a pe mai bakah, thil tam takah chuan hlimna min thlen bawk. Tunah chuan rilru lama harsatna chu consumer-te tan hriselna lama harsatna number one a ni ta a, naupang zawkte trend an lantir bawk.
Data atanga a lan dan chuan millennial consumer te hi diet hian an rilru hriselna nena a inzawmnaah a sensitive ber a, 66% chuan diet hian an mood a nghawng niin an ngai. Millennial zinga zaa 56 leh Gen Z za zela 49 chuan an rilru dinhmun siamhatna turin dietary change an siam niin an sawi. Gen Xers-ah chuan an buai deuh a, 34% an ni.
Emotional value hian consumer-te ngaihven a hlawh thei hle. Emotional distress zingah chuan lungkhamna hi mut theih lohna avanga harsatna thlentu ber a ni. Survey result atanga a lan dan chuan mipui zaa 46.6 chuan lungkhamna leh thinrimna neia inhriatna chu mut theih lohna thlentu ber a ni tih an ring a ni. He emotion hian insomnia-ah hian emotion dang aiin nghawng a nei lian zawk a ni.
Exercise leh kawng dang hmanga emotion siamrem bakah hian consumer tam zawk chuan functional food leh beverage hmanga lungkhamna tihtlem an beisei. Entirnan, bright dairy chuan product thar 'yougebian' a siam chhuak a, chu chuan functional ingredients turmeric, black goji berry juice awmna natural anthocyanins leh GABA (γ-aminobutyric acid) a belh a, chu chuan pressure a ti reh thei a, mi lungngai tak takte tan leh hun rei tak chhung stress sang tak hnuaia awm te tan energy a tipung thei a ni.
Taksa leh rilru tihdamna hnathawhnaah chuan ei leh in hian aromatherapy products atanga infuih tharna a hmu thei a ni. Heng soothing leh healing flavors te hi thing leh mau, roses leh osmanthus te atanga lo chhuak a ni a, chubakah herbs mint, musk leh perilla te atanga lo chhuak a ni bawk.The trend of 'precision health' chu a langsar zual sauh sauh a ni. Consumer-te chuan convenient hmanga nutritional balance neih an beisei a energy drink , hei hian consumer group hrang hrangte hriselna mamawh phuhrukna tur thil siam a ngai a ni. Personalized nutrition programme hi a hlawk zawk nia ngaih a ni a, a bik takin hmeichhiate hriselna, taksa rihna enkawlna, rilru tihreh dan, leh performance te ang chi thil pawimawh tak takah te a tha zawk a ni.
Chu bakah, consumer lei nana thil pawimawh tak pakhat chu taste hi a ni. Chuvangin, flavor thar leh danglam bik tak tak an rawn luh tir a, a nih loh leh flavor hrang hrangte chu consumer-te ngaihven leh ngaihven hlawh turin an siam thar a ni. Entirnan, Flavor combination te chu special fruits emaw unique blended emaw hmanga siam chhuah a ni. in tur a ni ..
Kum 2025-ah chuan consumer tam zawk chuan an ei leh in chu an rilru hriselna mamawh angin an siam danglam dawn niin an sawi. Beverage industry hian hun remchang thar a hmu dawn a, a bik takin consumer-te rilru hriselna tihchangtlun tumna product-ah te a awm dawn a ni.
Emotional health food general trend a lo chhuah takah chuan he field-a brand innovation hi market inelna pawimawh tak a ni tawh dawn a ni. Minter chuan innovative beverage formulations chuan miten ei leh in hian rilru leh rilru hriselna a nghawng theih dan an hriatthiam theih nan a pui dawn niin a sawi a, hei hian ei leh in hrisel lam hawia psychology-based approach-ah consumer-te ngaihven thar a thlen dawn a ni.